About

The gym should be following the latest and hottest trends in fitness in the world. Gym member should get what they see on E channel interims of fitness programs, exercise, routines, etc……

The ambiance of the gym should have a modern sprit that spells high standard in an unintimidating way.

We make exercise fun. Training here is fun, Therefore, the theme, offering, and service needs to have a strong aspect of fun for both the staff and members. This needs to be reflected in the branding of the club, the communication tools/boards used, etc.

While we want it to be fun and engaging, its important that members come in and feel energized and excited to work out and get fantastic results. The gym needs to resonate energy, but at the same time not intimidate beginners or out of shape members from coming in and trying the gym.

the Fit Zones should be a place where everyone regardless of shape, size & ability level can have the opportunity to attain the desired fitness! Members and staff need to be excited about coming to the gym. By engagement, we are seeking to create group activities, competitions, and a sense of community between the members and staff.